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儿童用品租赁大有商机

发布时间:2019-11-18 21:20:08

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据《市场报》报道,由于儿童速度较快,使用周期较短,一般为两三年时间,但市场极大。据对浙江温州市一条街道的调查,在3700户居民中,就有闲置童车500部、童床600张、椅子800条、画册2000册及其它大量儿童用品。这些用品大都成了“鸡肋”,留着没用,弃之可惜。一些家长说,为购置这些用品,家庭投入较大,许多东西只用过二三年而已,使用价值并未完全发挥出来,多数用品还有六七成新,只要稍加修饰,仍可继续使用。因此,收购半新半旧的儿童用品,开展租赁业务,极具商机。

就目前已经开展这一业务的少数几个城市来看,其前景颇为乐观。据报载,全国妇联儿童工作部等单位主办的爱心俱乐部,自经营儿童用品租赁以来,首批购进的很快出租一空,并且还有数十人登记排队等待租借。

有市场就会有竞争,这是商势所趋。为了在竞争中取胜,儿童用品租赁服务同其它行业一样,需要在服务上做好文章,推出特色经营,方便广大用户。如上海连达禄儿童用品租赁公司提供上门送取服务,租金用后结算,还可根据用户需要,特别定制一些“特号”用品出租;北京爱心俱乐部在出租儿童用品的同时,还免费提供出借育儿图书、磁带等这些做法都吸引了很多年轻父母。此外,不少儿童用品租赁公司对每张到期回收的童床、童椅等,采取重新打磨、油漆、修理返新的办法,让下一个用户放心、满意地继续租用。

开发儿童用品租赁业务是一条很好的生意门路,但目前无论从数量上、规模上,还是出租品种上、服务特色上,都远未能满足消费者多层次的需求,有待拓展业务,使之成为下个世纪初的新兴产业。

(1999年12月27日)

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